Saturday, March 31, 2012

Upcoming Changes & the history of Pixie Epoxy

Good day everyone!  The new site version is ready to go. R had been working on it a couple months ago, and Xin tweaked it up a little just this past week. Looks pretty good. When that is up, there will be new bright shadows, also.

While my chemist is away, I realized he had never posted this little story of how PE came about. It reads somewhat cocky, but that's just how he is. Sometimes I have to curtail his invention projects lest they take over the entire north side of the studio. He's good, he's really good, but has truly earned the Mad Scientist title. Here's the post (though on PE's description it did state it was made for an MUA, it was: she asked him for it after seeing the concept and results. At the time he had no intention of having this in the catalog).
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    Pixie Epoxy, my pride and joy. Not quite, but I readily admit it has been my favourite invention. Several years ago (2006 as I recall), I was still wearing makeup on occasion, usually overly-dramatic eye looks for fun or when friends dragged me to clubs. There were various little tips and tricks to make sparkle stay put and shadows look their best aside from using regular shadow primer, but none worked well enough for my liking. While it doesn't seem to be a huge issue for many women to have a little sparkle fall onto their face at night or when heavily made-up, it drove me completely mad (...a short drive that may have been). So I started spending late nights at my lab working on a solution. You likely know by now that prior to being at Fyrinnae, I worked at a lab which was under contract by a major cosmetic company, and I just didn't have the freedom to do anything outside the set structure (they don't really value creativity). Developing new products and completely changing "old" products quickly became a hobby of sorts, almost an obsession. This is why Lip Lustre is the way that it is: no guy, and few women, wants goopy, sticky lip gloss. 

    Pixie Epoxy literally took months of development and testing, and after a while I shelved the project because regular work at Fyrinnae was time-consuming enough without any such distractions. At some point in 2007 I went back to my myriad of notes and started it up again. Can't. Have. Sparkles. All. Over. Dammit. I think this was around when the City Glam cosmetic "glitter" was really popular, and people wanted a way to keep it on. I saw many were using lip balm, glycerin, or lash glue to keep the sparkle in place. That just wouldn't do. 



   Soon I had tested a final version, and tested again and again just to be sure. It held all in place without feeling like goo, nor causing irritation (I have very sensitive eyes, and damn-near everything irritates). So, my employer added it to the catalogue and Pixie Epoxy started selling. Then it quickly started selling very fast. Then very, very fast. By early 2009 it was the top-selling product of Fyrinnae's line, and still is. Prior to PE's development, there was no product like it available anywhere. Sure, there were a couple "glues" to hold glitter in place on face or body, and people would often use a mixing medium or make their own, but these didn't really suffice. Now a few years later and this product has been copied several times (about which I'm stuck between irritation and amusement). Though most people don't know its origin: just a guy who wanted his sparkly green eye shadow to stay put through the evening so he could be a proper Pixie, not look like he just shagged one (and now you also know the name origin).

8 comments:

  1. That's amazing. I definitely enjoyed this post.

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  2. You all are so awesome! <3

    I love hearing your stories.

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  3. Love this story :)

    Pixie Epoxy is one of my favourite make up products ever. While it has been copied, and I own several of the copies, nothing else I've tried has come close to giving the intensity to eye shadows.

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  4. Now if only someone could invent something to keep R in place... :(

    I used to use eyelash glue and even spirit gum before PE. Let me tell you, taking off 3 Hedwigs worth of glitter applied with spirit gum while still drunk and dead tired at 4 in the morning is NOT fun. PE is much more gentle and easy to remove.

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  5. Thank you beautiful beings!

    Diavolo: This time wasn't exactly by choice.
    (and ouch!)

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  6. That is awesome. Pixie Epoxie helps you be a proper pixie!!!

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  7. What a great post, I am a newbie to PE but I have to say that I have never found a product to come with so much hype yet truly delivers. xx

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